A New Age For Social Media

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VIDEO: What's next for travel influencers?

By PhocusWire | May 12, 2021

Speaking during PhocusWire Pulse: A New Age For Social Media, Travel Mindset’s Jade Broadus discussed how influencers fit into travel marketing strategies as travel resumes. Read More

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VIDEO: How to acquire customers through paid social media campaigns

By PhocusWire | May 11, 2021

PhocusWire spoke to Makoto Rheault-Kihara, Hopper's head of acquisition, about the valuable user insight it gleans from its paid social campaigns Read More

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VIDEO: Why live video shopping is the future of travel retail

By PhocusWire | May 10, 2021

Speaking during PhocusWire Pulse: A New Age For Social Media, Local Purse co-founder Lola Akinmade Åkerström discussed the live video shopping experience and why it’s “the future of retail.” Read More

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VIDEO: Capturing the social zeitgeist with Clubhouse for travel

By PhocusWire | May 5, 2021

The audio-only meeting and discussion app has only been in the market since March 2020 but has since ignited speculation ranging from it being a podcast-killer to the future of customer engagement and... Read More

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VIDEO: TikTok on next-generation travel marketing on social media

By PhocusWire | May 3, 2021

Speaking at PhocusWire Pulse: A New Age For Social Media, TikTok brand partnerships lead for travel Hannah Bennett explains why TikTok is an ecosystem ripe for marketers to exploit. Read More

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PhocusWire Pulse: A New Age For Social Media

By PhocusWire | May 3, 2021

Our third PhocusWire Pulse concentrates on social media, examining issues ranging from influencers, digital marketing, social commerce, reputation management and livestreaming. Read More

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VIDEO: Brian Solis on a new age for customer engagement in travel

By PhocusWire | April 28, 2021

He shares his perspective on the evolution of social media and the development of new tactics and, more importantly, requirements around customer engagement. Read More

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